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Master Class Certificate
Workshops and
Entrepreneur
Labs presented by experts that
live and breathe Luxury, Fashion,
Art, and Digital Media.


Re-imagine Brand Building and
value the importance of learning
and adapting
to the new normal.
This is education
for the trail blazers.

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KNOWLEDGE WORKSHOPS FOR THE CREATIVE MIND

UMBRELLA ACADEMY

Master Class Certificate Workshops and
Entrepreneur Labs presented by experts
that live and breathe Luxury, Fashion,
Art, and Digital Media.

Re-imagine Brand Building and value
the importance of learning and adapting
to the new normal. This is education
for the trail blazers.

Martes 11 de Agosto
20:00 – 22:00 est.

PENSAR LOCALMENTE Y
ACTUAR GLOBALMENTE

CRECE TUS MARCAS EN MERCADOS EEUU + UE Cómo llevar sus productos directamente a los consumidores Register
週二
待定
晚上 9 點至晚上 11 點(東部時間)

增加美國 + 歐盟的出口

品牌 / 私人標籤 / 許可 將您的產品直接帶給客戶 登記
Slide TODAY’S THE DAY LEARN FROM THE BEST CREATIVE MINDS WALK BEFORE YOU RUN
THE A-TEAM
CAPSULES + COLLABORATIONS
Entrepreneur Labs 20% off on Package Deals
Saturday
Aug 21st
10am - 1pm

CREATE YOUR OWN BRAND

BRAND CREATION 4 A NEW GENERATION Learn the Fundamentals of Brand Identity Register
Saturday
Sep 4th
10am - 1pm

MAKE IT HOT

FIND YOUR NIKE SWOOSH & PRADA STRIPE Collection Design, Mood Board & Product Differentiation Register
Saturday
Sep 18th
10am - 1pm

BRING IT TO LIFE

MERCHANDISING + DEVELOPMENT Learn Steps to Sampling, Sourcing & Production Register

Saturday
February 13th
10am - 2pm

CREATE YOUR OWN BRAND

BRAND CREATION 4 A NEW GENERATION Learn the Fundamentals of Brand Identity Register

THINK LOCAL GROW GLOBAL

BRAND CREATION + SHOWROOM + DISTRIBUTION
DIRECT TO CONSUMER ONLINE + INFLUENCER COLLABORATIONSTRADE SHOWS + PRIVATE LABEL + CAPSULE COLLECTIONS

If you’re a manufacturer or designer interested in launching in the US and EU, then Grow Your Exports is where you want to begin. This program covers how to buy, license, or create a brand, in parallel to introducing your collection to retailers and direct to consumers online.

EDUCATION FOR
TRAILBLAZERS

It is never too late to teach and old dog
new tricks. An individual’s talent is
their greatest resource and investing in
yourself is the smartest way to get ahead
of the game. Sign up today for your
Master Class Certificate Workshop.

START UP BOOTCAMP

BRAND CREATION + PRODUCT DESIGN + CAMPAIGNS

If you’re in the initial stages of launching a Brand, then foundation courses in Start-Up Workshops are where you want to begin. The most important factors during launch are Brand Identity, Product Differentiation, and brining your Design to Life.

THE CREATIVES

BOOT CAMP PROFESSORS

Experts walk us through the process and tools available that can help bring your ideas to life. Learn from the best as they share their stories, skills, shortcuts, failures, and successes. Benefit from case studies and examples that serve as life lessons. This is education for the idealist..

INGRUN VON KEUDELL

NAUSHEEN SHAH

ERIC WRIGHT

ERIC WRIGHT

SAADIA ZAFAR

AVA GHOSERRI

BRIDGET HALANSKI

OLIIVIA PALERMO

ALIZA LICHT

KRISTEN INGERSOLL

EMIN KADI

MARIE AUDIER D'ALESSANDRIS

ANTOINE VERGALAS

It is never too late to teach and old dog new tricks. An individual’s talent is their greatest resource and investing in yourself and company employees is the smartest way to get ahead of the game.

ENTREPRENEURIAL LABS

WHOLESALE + TRADE SHOWS + ONLINE + TEAM + FASHION TECH + PLANS + CAPITAL RAISE

It’s easy to do what you love but Fashion is a Business and passion will only get you so far. The Art of Scaling Workshops show how to take dreams and turn them into earnings. You cant multi-task during this one, start with the mission to resolve a real, urgent need through an ambitious business concept, get the tools to build a team, the legal structure, and generate demand to show investors true valuation.

Our faculty bring cross-disciplinary backgrounds to this program, pulling from corporate governance, information technology, finance, and marketing. Through a mix of skills we deliver proven techniques for scaling your business.

THE MONEY

BUSINESS PROFESSORS

Learn from experts that have lead Showrooms in Paris for Giambattista Valli, Yohji Yamamoto Y-3, and curated brands for ENK Vegas, Project, and Who’s Next. Real world examples of what buyers look for from merchants at Farfetch and Moda Operandi. Finally learn to develop investor pitch decks from those that have been on both ends of raising and funding.

ZORAN KOZOMARA

SUNNI SPENCER

GES ISAJ

ASLAUG MAGNUSDOTTIR

DANIEL FUNIS

SAL KHOKHAR

FRANCESCO MAIO

MORTIMER SINGER

VICTOR GAVRILOV

ROBIN KRAMER

Brand Creation
Make It Hot
Bring It To Life
START UP Saturdays 10-1pm ___________ Cost $199
Package $500
___________ ___________ Fashion & Fantasy
Links & Likes
The X-Factor
BRAND IMAGE Saturdays 10-1pm Cost $199
Package $500
___________ Become A Star
From Madonna to Gaga
Eye of the Beholder
BECOME A STAR Saturdays 10-1pm Cost $199
Package $500

BOOT CAMP WORKSHOPS

Saturdays 10 -1pm Schedule Free Consultation
Go to Market
Sell Sell Sell
Capsules & Collaborations
GO TO MARKET 2 Tuesdays 6-9pm ___________ Cost $499 ea.
Package $1200
___________ ___________ Modern Retail 2.0
FashionTech
Creative Marketing 4 Gen Z
ENGAGEMENT 2 Tuesdays 6-9pm Cost $499 ea.
Package $1200
___________ The Art of Scaling
The A-Team
Show Me The Money
THE ART OF SCALING 2 Tuesdays 6-9pm Cost $499 ea.
Package $1500

ENTREPRENEURIAL LABS

FALL 2021 Schedule Free Consultation
Future of Fashion
All Work & No Play
Luxury in Nightlife
SPRING Saturdays 10-1pm ___________ Cost $99
Package $250
Future of Fashion
All Work & No Play
Luxury in Nightlife
SPRING Saturdays 10-1pm ___________ Cost $99
Package $250

LEADERSHIP MASTER CLASSES

Schedule Free Consultation
Brand Repositioning
Customer Alignment
Creative Alignment
Online Strategy
Global Expansion Models
FOR BRANDS Mon-Wed 11-3pm ___________ Cost $4000
Package $15,000
___________ ___________ Brand Creation Process
Brand Acquistion Model
Brand Licensing Model
Market Entry Strategies
Trend Forecasting Practices
ENGAGEMENT Mon-Wed 11-3pm Cost $4000
Package $15,000
___________ Experience & Engagement
Franchise Partnerhsips
Success at E.Commerce
Customer Retention
Visual Merchandising SOP
THE ART OF SCALING Mon-Wed 11-3pm Cost $4000
Package $15,000

CORPORATE TRAINING

FALL 2021 Schedule Free Consultation
Schedule Free Consultation Schedule Free Consultation Brand Creation Process
Brand Acquistion Model
Brand Licensing Model
Market Entry Strategies
Trend Forecasting Practices
Experience & Engagement
Franchise Partnerhsips
Success at E.Commerce
Customer Retention
Visual Merchandising SOP

THE PROCESS

We understands every aspect of running a fashion business, and that’s not from teaching, but doing. Our core comes from heading up design teams, art directing campaigns, building licensing empires, re-inventing retail concepts, innovating online platforms, justifying valuations, and running global distributors and franchise networks that span from China to Chile. The team is a blend of passion and innovation, of right and left brain, pragmatic yet aggressive: hungry to work with start up’s that are ready to disrupt or with billion dollar brands looking to reinvent. The size doesn’t matter, our mission is singular - deep dive, solve, and execute.

LEADERSHIP MASTER CLASSES

Experts walk us through the process and tools available that can help bring your ideas to life. Learn from the best as they share their stories, skills, shortcuts, failures, and successes. Benefit from case studies and examples that serve as life lessons and motivate us that anything is possible.

THE MASTERS

OUR INDUSTRY LEADERS

Experts walk us through the process and tools available that can help bring your ideas to life. Learn from the best as they share their stories, skills, shortcuts, failures, and successes. Benefit from case studies and examples that serve as life lessons. This is education for the idealist..

JULIE WELLS

NICOLE OGE

AMY EMMERICH

BANDANA TEWARI

KARLA MARTINEZ

ANGELICA CHEUNG

DAVID GRUTMAN

KEN DEGORI

JASON STRAUSS

THERESA TRAN

DARNELL STROM

LEXING ZHANG

RUDOLF BUDJA

TOM ARNOLD

OLIVIA DAVIS

TIBERIUS VADAN

JAMIE SALTER

MARC LEDER

Vision
Motivation
Reinforcement
Forward Planning
Strategy Sessions
Reboot & Pivot

EDUCATION FOR TRAILBLAZERS

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OUR CORPORATE EXPERIENCE

We understands every aspect of running a fashion business, and that’s not from teaching, but doing. Our core comes from heading up design teams, art directing campaigns, building licensing empires, re-inventing retail concepts, innovating online platforms, justifying valuations, and running global distributors and franchise networks that span from China to Chile.
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OUR ACADEMIC EXPERIENCE

We are a global alliance between Senior Industry Executives and Lecturers from major Academic Institutions for the purpose of combining structured education with real world experiences.
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WHAT WE DO

The instructors are a blend of passion and innovation, of right and left brain, pragmatic yet aggressive: hungry to work with start up’s that are ready to disrupt or with billion dollar brands looking to reinvent. The size doesn’t matter, our mission is singular - deep dive, solve, and execute.

WHO WE ARE

START UP WORKSHOPS
ENTREPRENEURIAL LABS
LEADERSHIP MASTERCLASSES
CORPORATE TRAINING
CERTIFICATE COURSES
EXEUCUTIVE MBA’S
Together we aim to bring the most aggressive mode of knowledge transfer to the next generation of entrepreneurs, dreamers and trail blazers.

imagine@umbrellaacademy.moda

Brand Guardians since 1999

TODAY’S THE DAY

LEARN FROM THE BEST CREATIVE MINDS