ENTREPRENEURIAL LAB GO TO MARKET
MARKET WEEK + WHOLESALE SALES + E.COMMERCE + RETAIL POP UP
If you build it, No they will Not come !! Respect the industry if you want it to take you seriously. Our Go To Market workshops will walk you through the processes of preparing product for retail. Starting with minor details to big picture strategies like the right trade show, showroom contracts and tools inclusive of line sheets, look books, retail margins, booth design, buyer outreach, event planning, pop-up shops and after parties.
ENT LAB PACKAGE
Become Star Series
Workshop
BRING IT TO LIFE
PRODUCT MERCHANDISING + LINE DEVELOPMENTCertificate Package
GO TO MARKET - ENT LAB
GO TO MARKET
SELL SELL SELL
CAPSULES + COLLABORATIONS
Tuesdays
FALL 2022
6pm - 9pm
Cost $1200
Curriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Cost $1200
Go to Market
Workshop 1
ONLINE + RETAIL
THE TOOLS FOR TAKING PRODUCT TO RETAILCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Go To Market 1
GO TO MARKET
THE TOOLS FOR TAKING PRODUCT TO RETAIL
Pricing + Margins + Lookbooks + Web PresenceTuesday
FALL 2022
6pm – 9pm
Cost $499
Cost $499
Go to Market
Workshop 2
SELL SELL SELL
FIND THE NICHE AND OWN THAT MARKETCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Go To Market 2
SELL SELL SELL
FIND THE NICHE AND OWN THAT MARKET
Runway + Trade Shows + Showroom + DistributorsTuesday
FALL 2022
6pm – 9pm
Cost $499
Cost $499
Go to Market
Workshop 3
CAPSULES + COLLABORATIONS
GROW FASTER WITH STRATEGIC PARTNERSCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Go To Market 3
CAPSULES + COLLABORATIONS
GROW FASTER WITH STRATEGIC PARTNERS
Franchise + License + Influencers+ FactoriesTuesday
FALL 2022
6pm – 9pm
Cost $499
Cost $499
Collection Previews
Sales, PR, Marketing Role
Web Presence
Product Margin
Look Book
Line Sheets
GO TO MARKET
RegisterFALL 2022
6pm – 9pm
SELL SELL SELL
RegisterRunway + Trade Shows + Showroom + Distributors
FALL 2022
6pm – 9pm
Wholesale Model
Brick & Mortar Retail
Contract Design Consulting
Trade Show Model
Showroom Structure
Distributor Model
CAPSULES + COLLABORATIONS
RegisterFranchise + License + Influencers+ Factories
FALL 2022
6pm – 9pm
Distribution Partnerships
Technology Partnerships
Influencer & Celebrity Ambassadors
Private Label
Licensing Agreements
Brand Alliances
GO TO MARKET CERTIFICATE PROGRAM
Cost $1200SELL SELL SELL
GO TO MARKET
CAPSULES + COLLABS
Learn from experts that have lead Showrooms in New York and Paris for Giambattista Valli, Yohji Yamamoto Y-3, and curated brands for ENK Vegas, Project, and Who’s Next. Our lectures are in the trenches and know how to pivot sales during difficult economic periods and also how to manage explosive opportunities.
ENTREPRENEURIAL LABS THE ART OF SCALING
GO TO MARKET + SALES + BUSINESS PLANS
It’s easy for creatives to do what they love but Fashion is a Business and passion will only get you so far. The Art of Scaling Labs show how to take dreams and turn them into earnings. You can not multi-task during this one, start with the mission to resolve a real, urgent need through an ambitious business concept, get the tools tobuild a team, the legal structure, and generate demand to show investors true valuation.
ENT LAB
Become Star Series
Workshop
BRING IT TO LIFE
PRODUCT MERCHANDISING + LINE DEVELOPMENTCertificate Package
ART OF SCALING
WALK BEFORE YOU RUN
THE A - TEAM
SHOW ME THE MONEY
Tuesday
FALL 2022
6pm - 9pm
Cost $1200
Curriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Cost $199
ENT LAB
Entrepreneurial Lab Series
Go To Market 1
GO TO MARKET
THE TOOLS FOR TAKING PRODUCT TO RETAILCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Art of Scaling Lab 1
WALK BEFORE YOU RUN
THINK LOCAL GROW GLOBAL
Foundation + Infrastructure + SalesTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
ENT LAB
Entrepreneurial Lab Series
Go To Market 2
THE A-TEAM
YOU ARE AS GOOD AS THOSE AROUND YOUCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Art of Scaling Lab 2
THE A-TEAM
YOU ARE AS GOOD AS THOSE AROUND YOU
Lawyers + Manufacturers + Showrooms + MentorsTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
ENT LAB
Entrepreneurial Lab Series
Go To Market 3
SHOW ME THE MONEY
BUSINESS PLAN + CAPITAL RAISECurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Art of Scaling Lab 3
SHOW ME THE MONEY
BUSINESS PLAN + CAPITAL RAISE
Learn to develop a Pitch Deck and Plan for ValuationTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
WALK BEFORE YOU RUN
RegisterFALL 2022
6pm - 9pm
THE A-TEAM
RegisterFALL 2022
6pm - 9pm
Creative Director
CTO / CFO / CMO
Role Clarity
Share Structure
Personality Dynamics
Leadership Skills
Lawyers
Manufacturers
Showrooms
Mentors
SHOW ME THE MONEY
RegisterFALL 2022
6pm - 9pm
Brand Valuation
Investment Opportunities
Convertible Notes
Debt vs Equity
Business Plan
Marketing Strategy
Sales Forecast
Divisional Budgets
ART OF SCALING CERTIFICATE PROGRAM
Cost $1200CAPSULES + COLLABS
THE A-TEAM
WALK BEFORE YOU RUN
Learn to develop investor pitch decks from those that have been on both ends of raising capital and funding startups. Understand a VC or Private Investors mind set and what they look for in entrepreneurs and projects before the invest.
ENTREPRENEURIAL LABS ENGAGEMENT SERIES
ONLINE RETAILING + FASHION TECH + MARKETING 4 GEN Z
It’s easy to do what you love but Fashion is a Business and passion will only get you so far. The Art of Scaling Labs show how to take dreams and turn them into earnings. You cant multi-task during this one, start with the mission to resolve a real, urgent need through an ambitious business concept, get the tools to build a team, the legal structure, and generate demand to show investors true valuation.
ENT LAB
Become Star Series
Workshop
BRING IT TO LIFE
PRODUCT MERCHANDISING + LINE DEVELOPMENTCertificate Package
ENGAGEMENT SERIES
ONLINE + RETAIL 2.0
FASHION TECH & DIGITAL ERA
MARKETING FOR GEN-Z
Tuesday
FALL 2022
6pm - 9pm
Cost $1200
Curriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Cost $1200
ENT LAB
Entrepreneurial Lab Series
Lab 4
ONLINE + RETAIL
Engagement & Experiental Retail & E.CommerceCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Engagement Series - Lab 4
ONLINE + RETAIL
MODERN RETAIL 2.0
Engagement & Experiental Retail & E.CommerceTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
ENT LAB
Entrepreneurial Lab Series
Lab 5
FASHION TECH
WINNING IN A DIGITAL ERACurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Engagement Series - Lab 5
FASHION TECH
WINNING IN A DIGITAL ERA
AI – Virtual Reality – 3D – Holograms – Avatars – AppsTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
ENT LAB
Entrepreneurial Lab Series
Lab 6
CREATIVE MARKETING 4 GEN Z
CONCEPTS TO CELEBRITIESCurriculum Summary
Beginner to Intermediate / Foundation Course
Course 1- Create Your Own Brand
Course 2- Make It Hot
Course 3- Bring It To Life
Saturdays
10am - 1pm
Engagement Series - Lab 6
CREATIVE MARKETING 4 GEN Z
CONCEPTS TO CELEBRITIES
Ideation, Story Telling, Longevity, ExecutionTuesday
FALL 2022
6pm - 9pm
Cost $499
Cost $499
Assortment Planning
Customer Acquisition
Customer Loyalty
Engagement & Experience
Customer Service
Assortment Planning
Engagement
Experiential
ONLINE + RETAIL
RegisterWinning in a Digital Era
FALL 2022
6pm - 9pm
FASHION TECH
RegisterFALL 2022
6pm - 9pm
Artificial Intelligence
Body Avatars
Virtual Reality Environments
Technology in Fabrics
Technology in Clothing
MARKETING FOR GEN A TO Z
RegisterFALL 2022
6pm - 9pm
Cultural Contribution
Public Perception
Competitive Edge
Brand Ambassadors
Love Marks
Story Telling
Ad Campaigns
Brand Ambassadors
Cross Generational Marketing
Customer Loyalty
ONLINE + RETAIL
ENGAGEMENT SERIES CERTIFICATE PROGRAM
Cost $1200MARKETING 4 GEN Z
FASHION TECH
Navigate the co-existant of brick and mortar retail with online, explore customer service vs navigational experience. We discuss how brands and retailers must pivot to find a balance between the two parallel worlds to excite and engage the end consumer.